DV Marketplace Suite
A suite aimed at improving inventory quality and increasing performance to build advertiser confidence and trust in marketplaces.
Business Intelligence PlatformsData Quality PlatformsAudience SegmentationWeb Analytics
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Features
Mitigate ad fraud with pre-bid IVT and viewability protection
Classify content using 100+ brand suitability categories
Optimize campaign performance metrics with DV data
Align campaigns based on verification KPIs
Analyze fraud and IVT reporting post-bid
Access brand suitability insights
Detect session-based fraud
Track display and video viewability
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